Hook readers with a strong first chapter.
Create a sympathetic character.
Give the character a strong central goal.
Obstruct the character’s goal with equally strong opposition.
Craft a strong plot with proper structure.
Do your research and get your facts straight.
Balance action and character with properly structured scene/sequel pairings.
Write realistic, entertaining dialogue.
Maintain a consistent point-of-view.
Create original and entertaining voices for narrating characters.
Tighten descriptions with more strong verbs and nouns and fewer modifiers.
Show more than you tell.
Dig deep for original ideas and turns of phrase.
Properly foreshadow your climax—without giving away any big reveals.
Build realistic and engaging settings.
Add meaningful subplots only.
Create a dynamic arc of growth for your character.
Add interesting minor characters who can power the plot forward.
Choose the right tone to enhance your plot and theme.