How Are You Going To Publish? Four Platforms To Book Success!

typeAfter writing a book, many people want to know how one goes about publishing a book. A well-known author once said recently that “it’s no great feat to get one’s book published—it’s no great mountain to climb.” He is right, but his opinion is subjective. To you, reading this blog, it is a huge mountain to climb to get your book published. There are many paths you can take up that mountain, but it is still a huge feat.

There are several platforms that allow you to publish an eBook online. Knowing their strengths and weaknesses will help you decide which platform will help you achieve your writing goals. In this article, we will be taking a look at four of the major platforms.


Hundreds of thousands of books are published and sold on Amazon each year. It is said that Amazon is the biggest player in the book business. As a writer, you may find it hard to achieve any success without the platform Amazon offers. Amazon is a company that rewards loyalty. By joining the Amazon KDP program, you will gain a 70% royalty share—but you will have to have your e-book exclusively on Amazon. There are many pros and cons to using Amazon… but, as many authors are discovering, success in the book world can be made much tougher if you don’t use them.

Barnes & Noble

A traditional bookseller with a large online platform that you may be tempted to use. Barnes & Noble are one of the easiest platforms to become part of. Their formatting process is one of the easiest to navigate. Just remember that because you have your book published online with Barnes & Noble, it doesn’t mean you will automatically be available inside stores.


For some time, people thought that iBooks was going to overtake Amazon. That has been proven as folly. Many authors consider the iBooks platform to be a mess—without any real co-ordination or easy access. This platform is easy to get onto, but the chances are that you won’t have instant success here.


One of the more interesting platforms. Smashwords has been around for a long time now and has a proven track record. If you have a free book, Smashwords may be the one for you to go for. It’s easy to release and market a free book with them. If you are looking for paid sales—it may be tougher for you to get any traction on Smashwords. The formatting is easily navigated, though, so don’t worry about the technical side of things.


13 thoughts on “How Are You Going To Publish? Four Platforms To Book Success!

  1. Just to double check, I couldn’t have a book on Smash and amazon simultaneously?

    • mlnewman87 says:

      You can publish on all platforms however you have to read the tiny print. If you decide to be exclusive with one platform digitally, there are great benefits but you have to decide which is best for you.

  2. simoneliedtke13 says:

    I’m currently busy writing my own book and am looking to get it published, as I want to become a recognized author. I’m located in South Africa – What do you suggest is the best path for me to follow to achieve this goal?

    • mlnewman87 says:

      If you were looking to self publish, I would recommend looking at all the platforms to see what would benefit you and your story the most. 🙂

      • simoneliedtke13 says:

        Thank you. But that’s the thing – I’m not sure if I want to self publish. I don’t know which would be the best option..

  3. Reblogged this on Don Massenzio's Blog and commented:
    Great post for those of you evaluating platforms.

  4. jazzfeathers says:

    I’ve just pubished a book throush Smashwords and I’m quite happy at the moment. Smashword distributes to B&N and iBooks, so I’m on those platforms too.

  5. Learning about the pros and cons of each platform is handy. Thank you. 😀

  6. lovessiamese says:

    Reblogged this on TheKingsKidChronicles and commented:
    This is also helpful information. I have a book on Amazon, but was a little disappointed that I couldn’t sell it on any other sites. However, they have international marketing and such an array of options for reading a book, it has caused me to decide to just stick with them for all of my future books as well.

  7. Thanks, M.L. for this helpful information. 🙂 — Suzanne

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